- As we flip the calendar to a new year, it’s always a good idea to look back at the previous year and note the good things and the things we could do a bit better going forward.
2007 was a good year for Happy Whosits. Some of our accomplishments include: - More than doubled our etsy sales in both number of items sold and revenue.
- Vastly improved the ‘look ‘ of our etsy shop with a new banner, new avatar, updated profile, shop policies and additional shipping profiles.
- Shipped to several new international countries including Spain, Australia, and the UK.
- Sue introduced amigurumi crochet patterns to etsy with Tootles the Turtle.
- Eileen created her first critter completely from scratch – Snippy Snail.
- We introduced a Happy Whosits blog.
- We organized monthly etsy street team meetings for the Charlotte area sellers – we’re celebrating the one year anniversary of this team as of January 2008!
Now, what could we have done better?
- Have more inventory! This would have allowed us to list more regularly on etsy as well as have better sales at the several craft shows we do each year. Real life and full-time jobs always seem to slow up production!
- Update the blog more regularly – darn, that real life thing again!
- Offer more variety in the critters we sell – any ideas of what you’d like to see?
- Make the street team more effective – we’ve got a wonderful, hard-working core of regulars – what can we do to help each other out even more?
Okay, so those are pretty good lists. Do you have any comments? Please let us know.
We have a good idea what we think we need to concentrate on for 2008. More about that next time!
Eileen...
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